SynapseBack
The team

About the
Founders.

The people behind Synapse are building more than a habit app — they're building a new way to change.

Mar, Co-Founder of Synapse
Founder
Profile

Mar

Co-Founder of Synapse

Mar built Synapse after realizing that most personal growth tools were helping people check boxes, not actually change.

As a life coach obsessed with neuroscience, identity, and behavior change, she kept seeing the same problem: people were trying to force transformation through willpower, when what they actually needed was a way to rewire the patterns underneath their habits.

So she created Synapse — a brain gym designed to help people break old patterns, build better ones, and become unstoppable from the inside out.

What started through coaching quickly turned into something bigger. She wanted to create impact beyond the handful of clients she could work with one-on-one, and build something that could help more people create rapid, lasting change at scale.

She's not here to help you cope with who you are. She's here to help you become who you were meant to be.

Stop negotiating with the version of you that keeps you stuck — and start building the one that doesn't.

In her free time, you'll find Mar by the ocean — usually scuba diving, chasing the next dive site, or traveling somewhere new.

Connect with Mar
Gwyneth, Co-Founder of Synapse
Founder
Profile

Gwyneth

Co-Founder of Synapse

Gwyneth doesn't believe in passive growth — she believes in the kind of radical mental shift that alters your physical and emotional reality in real-time.

Her mission with Synapse is personal: having watched how easily the modern world fuels addiction and stagnation, Gwyneth is dedicated to cracking the code of lasting behavioral change.

By merging the content knowledge for a high-achieving lifestyle with neurobiological science, she teamed up with Mar to create Synapse. Gwyneth is overjoyed to share a platform designed for those who are tired of coping and ready to start conquering.

She serves not only as a founder and architect, but also as a fellow traveler on this journey — constantly refining the app's tools and lessons to ensure every user reaches their next level.

In her free time, Gwyneth loves curling up on the sofa on a rainy day, enjoying a cup of tea with her two orange cats, Miles and Kristofferson.

Mar and Gwyneth, co-founders of Synapse
Together

It took them years.
You start today.

Co-founders of Synapse

Gwyneth and Mar bonded over a shared obsession with growth and real transformation. But the deeper they went, the clearer it became — the tools they actually needed didn't exist.

So they built them.

Once they felt real change, they couldn't keep it to themselves. Synapse was born from a need: better tools. Not the kind that motivate you for a week, but the kind that shift your brain chemistry, break old patterns, and put you in a room with people doing the same.

They built Synapse so you can create the life you want — with the tools they wish they'd had.

Built by people who got tired of surface-level self-improvement.